Into The Gloss: Top 25 Winner

 

"Leave-in hair treatments—there are a million of them! And lot of them are sobad. Too heavy, not hydrating enough, impressively stinky. But fear not, dear reader, the intrepid triers-on at ITG bring to you the Goldilocks of hair creams. Made mostly from aloe, the cream is super light like a face lotion, but moisturizing thanks to coconut oil (we’re cool with him again). It doesn’t leave buildup, so no need to worry about a flaky scalp. But maybe the feather on its cap is that the moisturizing treatment lasts for days on end. Yeah, it says “daily” right there on the bottle, but you can always take it slow." — Into The Gloss

View all the winners here.